The biggest challenge in motorsports advertising is finding the most cost-effective method to reach your targeted consumer. What if there was a network providing access to more than 200,000+ drivers/race teams and millions of race fans? MRP Digital Ads is the best way to promote your racing product/service. The buying potential of the race teams, and die hard race fans, found in the MRP Digital Ads audience is unmatched.
MRP Digital Ads allows corporate America to reach millions of grassroots fans and race teams, delivering more than 1 billion+ ad impressions annually to advertisers through online banner advertising. Advertisers ads are distributed across this massive network of hundreds of motorsport websites, thousands of race teams and millions of race fans.
Premium Features
IAB Standard Sizes
Creative Services Available
Native ads create an 18% increase in purchase intent. And the visual engagement with native ads is slightly higher than the original editorial content.
Native ads appear as part of the editorial flow of a web page. They match the visual experience within each MyRacePass website, so they look and feel like natural content. Viewers who click to "read more" are directed to the advertiser's website.
The MyRacePass app is used by nearly 200,000 people in any given race weekend producing millions of impressions each night. Target your ad campaigns down to the type of racing class, state, city, sanctioning body, and more!
1MM+ Users Monthly
Targeting Options Type of Racing (TOR), Geo, Sanction, Drivers & Crew Members, etc
Feature your Product, Service, or Event with several new MyRacePass Content Opportunities:
PitPass Newsletter
PitPass Driver/Team Newsletter
Product Guide
New for 2024
All Features and Product Spotlights include Evergreen Content placement on MyRacePass.com
MRP Digital Ads allows access to this huge network of more than 75,000 race teams and the millions of fans to industry-focused advertisers.
The MyRacePass (MRP) Network consists of nearly 500 websites, 1000's of driver and track profiles, and the popular MyRacePass App. The MRP Network is constructed very similar to that giant social media website out there everyone visits on a daily basis. The MyRacePass Network has a root of nearly every track, series and driver in the United States and has been built in such a way for people to take advantage of.
News articles can be shared across hundreds of websites and profiles with a single click. Results can be views on hundreds of websites and profiles, point standings are shared, videos and photos are shared and all of this creates a network to which any fan or driver or promoter can help promote themselves easily and pain-free.
Advertisers can now take advantage of this Powerful network and it all comes together through MRP Digital Ads.
Becoming a publisher is quite simple. Reach out to us and we'll provide you with a list of questions regarding your current website and your list of sponsors you don't want the network to conflict with.